The assignment was an invitation to a speakeasy after party. The location was secret. Guests needed the details. And, naturally, they needed the password. A traditional details card could have handled all of that. My completely reasonable response: hide it inside a matchbook. The Last Call At first glance, The...
Paper Worlds by Castleberry Hill
Paper Worlds / 02: 1 Wedding Weekend. 2 Sides of the Coaster.
There’s something I love about the bookends of a wedding weekend. The night before: cocktails, old friends arriving, everyone dressed up, the anticipation of what’s coming. The morning after: coffee, pastries, slightly slower conversations, and one last chance to be together before everyone heads home. Two completely different moods. One...
Paper Worlds / 01: The Ice Cream Loyalty Card
It started with a wedding welcome party at an ice cream shop. Which, obviously, meant it needed its own loyalty program. My completely reasonable response: invent one. Welcome to the Frequent Scooper Club Instead of a traditional invitation card, I designed something that looked like it belonged behind the counter...